that will prove how innovation can transform construction..

Project management is often focused on physical scope change and can be blind to shifts in approach and people dynamics which can have profound impacts..If market demand starts to increase, is there an opportunity to take advantage or vice versa.

If a construction partner finds a cheaper way to deliver a part of the project does that put holistic value at risk or maybe it allows investment elsewhere where more value can be delivered.. As design moves towards construction and beyond, an.approach needs to ensure that all parties are doing the job that fits their capability best and decisions are made with a focus on delivering shared value, to client, the client’s customers, the widest project team and society.. Of course, the way the work is contracted needs to be aligned to sharing value, of which financial risks and opportunities play a significant role; but that is another story….Professor John Dyson spent more than 25 years at GlaxoSmithKline, eventually ending his career as VP, Head of Capital Strategy and Design, where he focussed on developing a long-term strategic approach to asset management..

While there, he engaged Bryden Wood and together they developed the Front End Factory, a collaborative endeavour to explore how to turn purpose and strategy into the right projects – which paved the way for Design to Value.He is committed to the betterment of lives through individual and collective endeavours.. As well as his business and pharmaceutical experience, Dyson is a Professor of Human Enterprise at the University of Birmingham, focussing on project management, business strategy and collaboration.. Additionally, he is a qualified counsellor with a private practice and looks to bring the understanding of human behaviour into business and projects.. To learn more about our Design to Value philosophy, read Design to Value: The architecture of holistic design and creative technology by Professor John Dyson, Mark Bryden, Jaimie Johnston MBE and Martin Wood.

Available to purchase at.Some time ago now, after I had really started to explore in a very practical way the ideas of collaboration, we stumbled across a factor which on reflection should have been more obvious; working in an environment which had a strong architectural inheritance.

The place, the environment, the location , the aesthetics all had a part to play, and a very significant part to play, in the quality of collaborative problem solving.. Albert Mehrabian's rule in communication is that the spoken word only carries only 7% of the emotional impact, 38% is the tone of voice and 55% is the facial expression.Only three weeks ago I was involved in a webinar and I remember saying “Design to Value represents an ‘and’ rather than an ‘or’…”.

The reason why it seems so hard to take choices which will protect us in the longer term is that we believe that to do so will lessen or lives, our livelihoods, our success in the short term.We feel we have strived hard to get what we have, companies and investors have got used to the revenues generated, we have all benefitted from the growth of technology and cheap energy and the offer on the table seems to involve us giving these things up; the ‘OR’ feels oppressive.. What flooded into my mind then were the many examples, some experienced personally and some simply read about, that have demonstrated that we can have our cake AND eat it.

May be its not exactly the same cake, but just as, or even more delicious.The idea of Exquisite Design captures, exactly, this concept.